“You can’t always get what you want, but if you try sometimes: well you just might find you get what you need!” – The Rolling Stones
There is a lot of truth to these lyrics.
In the case of wire marking and labeling systems, as in many other things in life, people often naturally want (or hope for) it all. Though no one can truly deliver the absolute ideal (i.e. the fastest, strongest, and easiest, all for the lowest price), it is possible to meet and even to exceed, all of your needs.
With the help of good labeling experts, an excellent solution that takes care of all your needs is not only possible, it can almost be guaranteed. By helping your labeling consultants assess your needs versus your wants, they’ll ensure that you’ll get what you need (and likely some of what you want, as well)!
Evaluating Possibilities
It is first important to determine what is possible. If you’re not sure what is possible, just ask! (We’re always available to help by phone.)
Need Vs. Want
Though what you want and what you need are completely separate things, it can still be difficult to keep them separate. What it comes down to is whether or not a feature or benefit is “very nice to have” or “essential”?
But, as much as possible, to get the right labeling solution, it is key that you get a good understanding of the two – a good labeling consultant can help, but they will first need your help to figure out what matters most to you.
What Matters Most to You
We recommend preparing a list of all your wants and needs before consulting with a labeling expert. We often see clients who have competing interests, all of which they consider needs: cost and durability, for example, are two that come up quite often.
Consider this: maybe you quite understandably want to put forward the smallest cost possible for a printer but you also need a durable printer that will last and help you to do the job properly. More often than not, saving on a slight cost difference from one printer to another is a want, especially when people take the full picture into account. The least costly printer may not offer you the right level of durability for the particular job, thus causing you to waste a more significant amount of money overall in the near future. Evaluating the full picture and context of your unique situation is important in order to make the best possible decision and is often best accomplished with the help of a labeling consultant.
What Should Matter Most to You
A labeling expert who is available to help is one of your most important resources for saving time and money. They can help steer you in the right direction if you are unsure of what you want or need. They will point out things you perhaps haven’t considered and ask the right questions to help you to reveal your needs and to separate them from your wants. Finally, the more information you provide them, the more likely there are to be able to find the best possible solution for you.